Colin Paterson

Deep experience across marketing, communications, PR and business development across a wide range of sectors from start-ups to large PLC organisations. Always keen to offer good value, adaptable skills, and a real dedication to help communicate your message powerfully and effectively (or even mould it!). Proven sector transferability, adaptable and upbeat marketing and communications, internal and external. Got a re-brand or re-positioning challenge? Facing a major product launch or promotional event organisation and need some determination to make it happen well? Need to sharpen your marketing and communications with some proven skills and experience? Check out my portfolio examples.

What I Do

Marketing

Everything from strategic planning, market and customer research through to the growing digital landscape, delivery of an awareness campaign or direct lead generation.

Public Relations

Professional and articulate in understanding the brief or issue, and conveying positive information with accuracy, impact and dedication - either proactive or reactive.

Communications

Both external and internal, range of stakeholders from staff, investors, prospects and other influencers.

Business Development

The marketing and sale funnel doesn't just stop at the awareness and digital stuff. I have managed sales teams and developed tangible business to help achieve real growth targets.

Previous Employers

Testimonials (taken from my LinkedIn profile)